Training - How to Promote Your Listings With Social Media
Why Use Social Media At All?
#1 – It's Easy
If you can click a mouse a few times, you can do all the promotion you need.Don't have personal or company accounts, yet?
- Option 1 - Go to Facebook, Twitter, and Google+ and follow their simple directions for creating an account.
- Option 2 - Grab any teenager off the street and pay them ten bucks. They'll have you completely set up in 30 minutes.
- Option 3 - Follow our step-by-step guide coming very soon.
#2 – It's What Professional Companies Do
Maybe you're not sold on social media. That is understandable. You are already busy running your business, so why waste your time.The problem is...your buyers use it. And, they expect legitimate dealers and sellers to be online.
There is a lot of trust that goes with buying equipment worth anything from a few thousand dollars to over $100k.
Your website and social media accounts are the first step to building that trust because it allows the buyer to see that you are a professional company that cares about their reputation and has experience in selling new and used trucking equipment.
#3 – It Will Make You Money
When more people see your listing, you will get more phone calls.When two competing listings are similar, trust will go to the more professional seller.
More competing bids + higher trust from buyers = more sales and higher sale prices.
Step-By-Step Instructions
#1 - Log into your TruckertoTrucker.com account.
#2 - Log into your company social media accounts.
- Facebook - https://www.facebook.com/
- Twitter - https://twitter.com/
- Google+ - https://plus.google.com/

4 – Click "View Ad"

#5 - Find the Social Media Links
#6 - Click Google+
- Optional - Add a comment
- Click "Share"
- Optional - Add additional text
- Click "Tweet"
- For your Personal Facebook
- Check that Share location in the top left corner is "On your own timeline"
- Optional - Add any text you want - "Look at this great deal..."
- Click "Share Link"
- For your Company Facebook Page - **If you have one - Not required**
- Change the Share location in the top left corner to "On a Page you manage" to select company page.
- Optional - Add any text you want - "Look at this great deal..."
- Click "Share Link"

#9 - Click "My Account" at the top of the website to go back to your listings.