Commercial Truck Dealer Listing Platform
Keep Every Dollar.
Dealer Pass gives commercial truck dealers bulk listing tools, real buyer leads, and zero commissions on the marketplace dealers have trusted since 2003.
Sound Familiar?
If you're like most dealers we talk to...
You didn't get into trucks to spend your day uploading photos and arguing with renewal invoices.
You're paying $5K+/mo to legacy platforms
And every year the renewal invoice keeps creeping up while your lead quality drifts down.
Your team spends half the day re-typing trucks
Same VIN, same specs, same photos pasted across 3-4 different sites. There's a better way.
Half your "leads" are tire-kickers and bots
You shouldn't be paying premium rates for buyers who weren't serious in the first place.
You're locked into contracts that don't earn their keep
12-month commitments with auto-renewal clauses. We don't do any of that.
There is a better way. One built for dealers, by people who actually answer the phone when you call.
Simple, Honest Pricing
Pick the plan that matches your inventory.
No long-term contracts. No setup fees. No commissions on the back end. Upgrade, downgrade, or cancel anytime.
Pay Per Ad
For individual sellers and small dealers with occasional inventory.
What's included:
- Unlimited listing duration
- 36 photos per listing
- Professional ad template
- Direct email or phone leads
- Basic seller dashboard
- Standard email & phone support
- Standard placement on dealer page
- Bulk CSV upload
- Featured placements ($130 each)
- API and FTP access
Dealer Pass Lite
For growing dealerships listing 60+ trucks per month.
Everything in Pay Per Ad, plus:
- 100 ad credits every month
- 60 photos per listing
- Bulk CSV upload tool
- Priority placement on dealer page
- Full seller dashboard
- Custom feature requests & integrations
- Featured placements ($130 each)
- API and FTP access
Featured Dealer Pass
White-glove service for high-volume dealers who want maximum visibility.
Everything in Lite, plus:
- Unlimited listings every month
- 100 photos per listing
- Featured placement on dealer page
- Site-wide footer placement (every page)
- Custom call-to-action buttons in ads
- HTML backlinks to your website (SEO)
- Priority support from a real human
- 2 free featured ad upgrades / month ($260 value)
- API and FTP upload access
Not sure which plan is right?
Talk to a human. We'll walk through your inventory volume and goals. No pressure, no script.
*Unused ad credits do not roll over to the next month. **We accommodate custom feature requests at our discretion based on technical feasibility and platform roadmap alignment.
Built For Dealers
Everything you need to move inventory faster.
Three job-to-be-done buckets. Every feature designed to make one of them easier.
List Faster
- Bulk CSV upload (map once, sync forever)
- API integration with your DMS
- FTP/SFTP automated nightly drops
- Save listing templates for repeat models
Get Found
- 30K+ monthly buyers actively searching
- SEO authority since 2003
- Featured placement on dealer directory
- Backlinks from your ads to your site
Close Deals
- Direct phone & email leads with no middleman
- Up to 100 HD photos per listing
- Custom call-to-action buttons
- Zero commission on every sale, ever
Bulk CSV Upload
Drop in your inventory file and map your columns once. We'll create every listing for you in minutes, not days.
API & FTP Sync
Connect your DMS or push inventory feeds overnight. Your listings stay in sync with your lot automatically.
Up to 100 HD Photos
Show every angle, the engine, the interior, the tires. Buyers shortlist trucks based on photo depth. Give them everything.
Featured Placement
Get a verified badge, priority search ranking, a featured slot in our footer, and HTML links back to your site for SEO.
Direct Buyer Leads
Phone calls and emails go straight to your sales floor. No middleman, no commission, no filtering, no nonsense.
SEO-Indexed Since 2003
Two decades of search authority working in your favor. Your trucks show up in Google when buyers search.
Live Until Sold
No 30-day expiration. No re-listing fees. Your ad stays active until you mark it sold or pull it down.
Real Humans on the Phone
USA-based support team that actually picks up. Need a custom integration? Talk to a developer, not a script.
The Honest Comparison
How we stack up against the legacy platforms.
We're not the biggest, and we're not trying to be. We just built what dealers actually wanted.
Comparison reflects typical industry standards across major commercial truck listing platforms. Your specific platform's features and pricing may vary.
From signup to live listings, same day.
Migration isn't the headache you think it is. Here's exactly how it goes.
Pick your plan
Subscribe in under two minutes with secure Stripe checkout. Lite or Featured. You can upgrade or downgrade anytime.
Upload your inventory
CSV import, FTP drop, or API push. Our team will personally help map your fields and get the first batch flowing.
Start taking calls
Phone and email leads come straight to your sales floor. No middleman, no commission, no re-routing.
Got a lot of trucks? Don't sweat it. Our team handles dealer migrations every week. Call us first. We'll have a plan before you finish your coffee.
Call 1-800-240-5811 to talk migrationWhy Dealers Pick Us
Independent. Dealer-focused. Built to last since 2003.
We're not a venture-backed marketplace optimizing for an exit. We're not a public company juggling shareholder pressure. We're a focused team that's been serving commercial truck dealers for over two decades, and we plan to be here for two more.
That independence shows up in how we price, how we treat our dealers, and how we build product. No commissions. No annual contracts. No "platform fees" tacked on at renewal. Just a straightforward subscription that makes the math work for your dealership.
Real Dealers, Real Results
Hear it from dealerships running on Dealer Pass.
"We were paying $4,800/month to one of the big legacy platforms. Switched our spend to Dealer Pass Lite, kept the other platform running for the first 90 days as a control, and found our cost-per-lead dropped by more than half. Closed 11 trucks in the first 60 days that came directly from T2T."
"The CSV upload is honestly the feature that sold us. We sync 200+ units overnight via FTP and our inventory stays current without any of my staff touching it. That alone freed up 15 hours a week for my team to actually sell trucks instead of typing them."
"I tried every platform out there. T2T is the only one where I can pick up the phone and actually reach a human who knows my account. They built us a custom CTA button on our ads that goes straight to our financing application. That kind of support doesn't exist anywhere else."
Frequently Asked
Common questions, honest answers.
Don't see yours? Call us at 1-800-240-5811. We don't have a phone tree.
Ready to move more inventory?
Pick a plan in under two minutes. We'll help you get your inventory live, usually same day.